Araha London LTD
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"Quiet, refined, and enduring, it is an expression of style that never seeks attention yet is always noticed. A piece to keep, to gift, and to return to — season after season."
Araha London debuts its 2026 collection for the first time at Source Fashion, unveiling a refined range of heritage-inspired 100% silk scarves and men’s silk pocket scarves. The new collection introduces distinctive signature prints and original colour stories, developed exclusively for the brand and never seen before.
Each piece is created using traditional techniques — from hand block printing and natural dyeing to delicate finishing and refined hand-rolled or finely stitched hems. Crafted by master artisans in India and produced in limited runs, the collection offers retailers a curated edit of high-quality silk accessories, including elegant pocket squares designed to elevate modern menswear. Together, the range delivers strong visual impact, premium craftsmanship, and year-round gifting appeal.
Founded in 2025 by Julie Lynn-Evans and Hetal Dudhe, Araha London blends Eastern artistry with a modern Western design sensibility, creating silk scarves and pocket squares that are both timeless and contemporary. With meticulous craftsmanship, rich storytelling, and commercial versatility, the brand presents a compelling proposition for fashion-forward retailers seeking distinctive luxury accessories.
Address
38 Chatsworth RoadBrighton
BN1 5DA
United Kingdom
Contact Exhibitor
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Transformation Teal An early look at Transformation Teal from our upcoming Autumn 2026 collection — a sophisticated blend of heritage technique, modern colour, and timeless versatility. Collection det ... -
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Poppy Red An early look at Poppy Red from our forthcoming Winter 2026 collection — a bold yet refined statement crafted through heritage printing and elevated by our signature golden botanical detaili ... -
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Blue Aura An early look at Blue Aura from our forthcoming Spring 2027 collection — a serene yet sophisticated statement crafted through heritage block printing and refined with subtle tonal detailing. ... -
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Fresh Purple An early look at Fresh Purple from our forthcoming Summer 2026 collection — a vibrant yet refined statement crafted through heritage block printing and accented with delicate botanical de ... -
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An early look at our forthcoming men’s printed pocket scarves — refined accessories crafted using heritage hand block-printing techniques and finished with subtle, considered detailing. Designed to br ...
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Araha London debuts its new luxury scarf collection at Source Fashion 2026. Designed in London and crafted by master artisans in India, the collection celebrates the beauty of hand block printing, nat ... -
At Araha London, each print begins with an artisan carving our designs into wooden blocks, a skill that can take years to master. Every block becomes a stamp, carrying its own character and history. T ... -
This film offers an intimate look at the traditional hand-block printing process behind Araha London’s scarves. Shot inside a small artisan workshop in India, the video captures each stage of this cen ...
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London, 5th January 2026 Araha London, the British accessories house rooted in craftsmanship, heritage, and thoughtful design, announces its debut at Source Fashion 2026. The brand will unveil its new ...