Press Release

Four women from rural Bathinda, trained under the Nabha Foundation’s Phulkari & HMEL initiative, showcased their handcrafted Phulkari creations at Creativa Dortmund, one of Europe’s largest creative fairs. This marked a significant international debut for the artisans, who presented Phulkari bookmarks and bags inspired by traditional motifs and global trends. Their participation highlighted not only the cultural richness of Punjab’s embroidery heritage but also the empowering role of design-led social enterprise. The initiative has trained over 300 women, reinforcing sustainable livelihoods through heritage craft revival.