辩论:打破产量循环:时尚行业能否在减少产量的同时依然取得成功?
2026年1月14日
来源:Catwalk
The Source 时装秀
Fashion’s reliance on volume has shaped the industry for decades. Large minimums, long lead times and constant newness have driven growth, but they’ve also locked brands into cycles of overproduction, discounting and waste that are becoming harder to justify, commercially and environmentally.
As pressure mounts from consumers, regulators and supply chain partners, a fundamental question is emerging: can the fashion industry realistically reduce buying volumes and still remain profitable, competitive and relevant?

