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Seminars 2023

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The evolution of trends

12 Feb 2023
The Source Catwalk

Ever-changing speeds of production and consumption demand a more considered approach to trends. Consumers are looking for brands to balance newness with longevity, making sustainability a more important part of the value equation.

  • Shifting consumer behaviours and market conditions mean trend forecasting must become more agile
  • The consumer has never been more influential in shaping the decisions brands and retailers make
  • A new approach to core and seasonal collections can help brands to be both sustainable and inspiring