Mesa redonda: Por que é que ainda estamos a falar de quantidades mínimas de encomenda (MOQ)?

Let's be honest – it’s the first question many people ask after discovering if what they want is possible. But isn’t it about time we reframed how we think about production volumes, affordability, and what’s truly ‘minimum’?

This session challenges outdated metrics in favour of smarter, more sustainable production logic that aligns with today’s environmental and commercial realities. This session explores how to rethink scale, cost, and viability without defaulting to overproduction